
The challenge
The Yoga Barn offers expert Iyengar instruction in a restored heritage barn near Charlottetown, but its original Wix site didn't do that warmth or expertise justice. Pages loaded slowly, and the things a first-time visitor cares about most (what classes run, when, and how to claim a free first class) were hard to find. The experience was getting in the way of the studio's biggest strength: welcoming newcomers to the mat.
Our approach
We rebuilt the site from the ground up on WordPress with a fast, custom design, and migrated all of the studio's content across. The new structure leads with what beginners need: a clear "new here" path, an easy-to-scan schedule, and a "free first class" call to action on every key page. We kept the calm, grounded feel of the barn, sharpened the copy around its Iyengar focus, and set it up with ongoing care and local SEO so it stays fast, secure, and easy to find across PEI.
The results
The new site loads dramatically faster and finally does the studio justice. Classes, schedule, and philosophy are all easy to find, and booking a free first class takes just a couple of steps. The impact showed up fast: since week one, organic Google traffic and conversions have both climbed, so more of the right people are finding the barn and more of them are stepping onto the mat.
